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Resolution Research & Marketing®
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Denver CO 80203
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> Internal Panel Recruitment and Management

Resolution Research’s® recruitment expertise includes the building, managing and maintenance of internal panels (oftentimes referred to as epanels) for companies requiring ongoing and immediate access to opinions. Panels provide reduced costs and continuous feedback, which assist in better decision-making capabilities and greater brand intelligence. The collective wisdom gained from an internal panel pays big!

Resolution separates itself from other firms by our availability, flexibility, and forward-thinking services in designing your panel. We search to find engaged persons who want to participate and be heard – people who think of themselves as respected advisors. Panels can be designed with any target group desired, including customers, clients, prospects, and/or employees. Of course, such panels can be used for any type of research project required, from taste tests to product tests to marketing modeling and online discussion groups. Resolution Research can conduct all or some of the research needed with your panel as well, from recruiting panelists to participate in internal studies to hosting studies (like focus groups and telephone & online surveys) to simply managing incentives or panel preservation.

Example of Internal Panel Creation: Resolution Research recruited 300 customers across six different industry types to participate in a year-long study requiring the completion of a monthly online survey and ongoing bulletin board. In addition to managing the recruitment element, Resolution also sent survey links and tracked participation, conducting follow-up phone calls as necessary to reach the desired level of involvement. Results of this particular study were used to create an economic index by better understanding customer spending habits and measuring the effect of economic fluctuations on budgets by industry. Resolution Research runs all aspects of internal panel development, from survey programming & hosting (reflecting the desired company brand) to administration and reporting.

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