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Source: CBS Kerncijfers wijken & buurten
Number of establishments
Zwolle is a vibrant regional centre with 133,141 residents and a diverse economic base that positions it as an attractive location for commercial real estate investment. The municipality hosts 17,395 business establishments across a broad spectrum of sectors, anchored by a strong professional services cluster of 4,545 venues that drives significant demand for modern office space. Public administration, education, and healthcare constitute the second-largest employment pillar with 3,895 facilities, while retail and hospitality venues numbering 2,895 reflect the city's status as a lively shopping and leisure destination. This sectoral diversity, combined with a working-age population of 74,310 and a net labour participation rate of 75 percent, creates a stable foundation for sustained commercial activity.
For prospective tenants and investors, Zwolle presents compelling fundamentals across multiple property types. The municipality's economically active workforce and robust labour participation rate ensure consistent availability of skilled personnel for service-sector operations, while an average household income of €34,400 per capita indicates solid local purchasing power to support retail and hospitality ventures. The existing stock of 7,816 non-residential properties demonstrates established market maturity. Office users will find particular opportunity in the professional services ecosystem, while retailers benefit from foot traffic generated by tourism, education institutions, and local consumer demand. Logistics and light industrial operators should note that the city's strategic inland location and sectoral composition favour distribution and warehousing operations supporting the broader regional economy.
CBS dataset: 85984NED · Last updated: June 29, 2026

Miquel van Dongen
Tech Director
As Tech Director at RE-SEARCH, Miquel van Dongen is co-responsible for developing the platform and for collecting, structuring and analysing data. By combining technology with real estate expertise, he ensures that RE-SEARCH can continuously generate reliable and up-to-date market data.