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Source: CBS Kerncijfers wijken & buurten
Number of establishments
Het Zand is a vibrant mixed-use district with approximately 13,900 residents and 9,080 households, anchored by a robust business ecosystem of 4,165 registered enterprises. The neighbourhood's economic character is shaped predominantly by professional services, which account for 1,290 business locations and reflect strong demand for office and consultation-based activity. Trade and hospitality sectors follow closely with 920 establishments, supported by culture, recreation and miscellaneous services with 560 venues, creating a layered commercial environment that balances B2B operations with public-facing retail and dining. The district contains 1,626 non-residential properties, indicating substantial commercial real estate stock and active property development across multiple use categories.
From a tenant or investor perspective, Het Zand presents compelling fundamentals for commercial occupancy. The working-age population of 9,100 employees combined with a healthy net labour participation rate of 77 percent ensures reliable workforce availability for office-based and service-oriented businesses. Average per-capita income of €46,000 signals middle-to-upper market purchasing power across the catchment area, making the neighbourhood particularly attractive for professional services, specialized retail, and quality hospitality concepts. The dominance of business services suggests strong demand for modern office and coworking spaces, while the substantial retail and hospitality presence indicates receptiveness to consumer-facing enterprises. For operators seeking a balanced location with skilled labour, local spending capacity, and diverse commercial infrastructure, Het Zand offers an established, economically resilient foundation.
CBS dataset: 85984NED · Last updated: June 29, 2026
Miquel van Dongen
Tech Director
As Tech Director at RE-SEARCH, Miquel van Dongen is co-responsible for developing the platform and for collecting, structuring and analysing data. By combining technology with real estate expertise, he ensures that RE-SEARCH can continuously generate reliable and up-to-date market data.
Office rental prices in 's-Hertogenbosch range from €120 to €165 per m² per year, depending on location and building quality. Het Zand is a centrally located neighbourhood in the city centre with excellent accessibility for businesses seeking proximity to amenities and the city core. For professional office accommodation in this district, it is advisable to request current market data directly, as supply in inner-city locations is selective.
Developers in cities such as 's-Hertogenbosch are taking action and developing office projects that meet high sustainability requirements. Volksbank is relocating from the motorway location Pettelaarpark to 'Belvedere I' building in the Paleiskwartier, demonstrating that companies increasingly value centrally situated, premium offices over peripheral locations. There is strong demand for modern, sustainable office space in well-connected locations.
Both demand and supply are concentrating primarily around central locations with excellent accessibility, such as city centres with a wealth of services. Het Zand, as part of the city centre, benefits from this trend. On average, tenants pay €220 per square metre per year for office space; in the premium segment, prices approach €600, highlighting the advantage of top-tier locations.
The location near the ring road provides excellent access to motorways A2, A59 and N65. The city centre of Den Bosch is quick and easy to reach. Het Zand is located in the heart of the city centre, with direct access to public transport, restaurants, shops and cultural institutions. The vibrant environment is characterised by an interesting mix of functions. Shops, a wide variety of hospitality facilities, schools, residential properties and green spaces are all within immediate proximity.
Het Zand offers direct proximity to the historic city centre and vital business networks. Future demand is increasingly concentrating on sustainable and well-connected office space. Locations near train stations are particularly popular. This makes inner-city locations such as Het Zand attractive for businesses seeking to reach employees without long commute times. Many landlords in the centre offer flexible lease terms and customised lease arrangements, making Het Zand suitable for both start-ups and established businesses.
Current office availability and lettable space in Het Zand vary regularly. Market polarisation is caused by the scarcity of desirable premium offices. Tenants typically apply the same search criteria when seeking new accommodation, creating selective upward pressure on the premium segment. We recommend contacting our team without obligation for a current overview of available office space in this sought-after city centre neighbourhood.
